Good message; it is true beauty is in the eye of the beholder.
In my opinion though, a poet needs to try to convey his or her message without directly saying it, that is unless you find it best to say it directly. If the message is said directly then I think adjectives, adverbs, and basically images should be used to add more depth and mystery to it.
Just telling you my opinion, I'm not one of those highly ranked poets.